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Regional economic prosperity The Prosperity Strategy identifies three main challenges facing the region today: first, In addition to identifying the region’s most pressing economic challenges, the Prosperity Strategy lists the most probable causes, an important step in determining what can be done to reverse the trends. The report offers ten strategic goals and 27 actions steps, as well as listing who should take responsibility for carrying out the actions. The strategy offers a focused blueprint for investing in public infrastructure and instituting supportive, flexible policies that will eventually bring more high-paying jobs to the region, helping to balance our local economy and spur the growth of our standard of living. The ten strategic goals range from producing a goods movement strategy that will improve the county’s ability to participate in international trade, to educating and retraining the work force, to setting aside prime land for light industrial and research and development facilities. San Diego also needs to make sure there are enough facilities and qualified teachers for all the region’s children to attend preschool. It also must have access to reliable and stable supplies of energy and water. Additionally, jurisdictions need to initiate a program to pre-approve residential developments that would bring housing units into the market quickly as demand is increasing, preventing price spikes, and helping to stabilize the housing market. The Prosperity Strategy is the result of a year-long effort that involved an advisory working group composed of professionals with a wide range of backgrounds and expertise. Spearheaded by two co-chairs, City of Coronado Councilmember Phil Monroe and Julie Meier Wright, President and CEO of the Regional Economic Development Corporation, the comprehensive regional analysis was accepted by the SANDAG Board of Directors on March, 28 2008 for use in the next update of the agency’s Regional Comprehensive Plan and to authorize its distribution to interested agencies and organizations. SANDAG hopes this report will inform and encourage those interested in economic prosperity to respond to its call for collaborative action. The two volume Prosperity Strategy can be accessed through the links below: Evaluating the Competition and Assessing our Strategic Position (Volume II) identifies the region’s economic strengths, weaknesses, challenges, and opportunities by benchmarking our performance against 24 similar regions as well as state and national trends; designed for technical experts and others that want details. Project Manager:
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